Surrounded by competitors at the recent MACH 2026 exhibition in Birmingham, it was clear that new product innovations, along with diligent, customer-oriented sales and engineering staff, were the key to Guhring’s success. With a stand witnessing a record number of leads, the company says the technology on show is underpinned by the UK’s leading cutting tool manufacturing facility.

Guhring showcased a wide selection of new and established cutting tool solutions, with a clear focus on practical improvements in CNC productivity, reliability and day-to-day machining efficiency. Amid continually rising carbide costs, Guhring presented technology designed to help CNC users machine faster, reduce downtime and achieve more consistent results, shift after shift.

From a product perspective, Guhring launched its new RF 100 AL solid-carbide end mills. The RF 100 AL shortens cycle times and provides material removal rates up to 76% higher than conventional end mills, reports the company.

Guhring also introduced the GHM high-feed milling system. Available in diameters ranging from 16 to 80 mm, the GHM range is designed to remove metal quickly while keeping cutting forces low.

Commenting on the show, Guhring UK sales manager Chris Bush said: “MACH has once again delivered a fantastic pipeline of enquiries for Guhring. Our leads have exceeded all previous shows. We had more visitors with genuine buying intentions.”

He continued: “Many conversations revolved around carbide prices, which no manufacturer can avoid. However, with a UK manufacturing facility that incorporates a phenomenal R&D team, a tool regrinding service and supply chain continuity with over £5m of stock availability, our service is a key differentiator.”

More information www.guhring.co.uk