With a record number of visitors to the stand, the 19th edition of the recent Schweissen & Schneiden exhibition (Netherlands, October) was a huge success for Hypertherm. The introduction to X-Definition – the new class of plasma, the live cutting demonstrations and the interactive stand were highly appreciated by visitors.
Those attending the show could attend impressive cutting displays. For instance, metal artist Marcel Boonen demonstrated the capabilities of the latest generation of Powermax plasma cutters, the Powermax45 XP, by creating steel paintings and other metal art live on the stand.
Through a live, online connection with Hypertherm’s Cutting Technology Centre at its EMEA headquarters in the Netherlands, the cut quality and speeds of the new XPR300 and XDefinition plasma were ably demonstrated.
Interactive tables that allowed visitors to browse product information, along with the virtual reality game ‘Be amaze-d’, completed the visitor interactive experiences on the stand.
“The technologies we used on our stand clearly portrayed our ‘Shaping Possibility’ company vision”, says Theo Cornielje, regional director for the EMEA region. “They allowed us to explain our technologies in depth, show the systems’ capabilities and guide visitors to the solution that best fits their cutting needs.”
Hypertherm designs and manufactures advanced cutting products for use in a variety of industries such as shipbuilding, manufacturing and automotive repair. Its product lines include plasma, laser and waterjet cutting systems, in addition to CNC motion and height controls, CAM nesting software, robotic software, and consumables.
For further information www.hypertherm.com